The top sponsor of NFL (National Football League) spoke on Tuesday about the handling of the recent incidents in the NFL. Anheuser-Busch, American brewing company which sponsors percent of the league teams in the league, voiced its concerns. It claimed that the scandals that emerged were not properly handled, even though they placed NFL to negative media headlines.
Ray Rice was seen in the footage knocking his then-fiancé (at the time the footage was taken) Janay Palmer unconscious in an Atlantic City hotel elevator while Adrian Peterson was accused of child abuse. Upon dealing with their mistakes, NFL suspended Ray indefinitely, and Adrian being exempted, meaning he won’t play until legal proceedings are through.
According to Anheuser-Busch, the cases were not dealt with in the right manner. “We are disappointed and increasingly concerned by the recent incidents that have overshadowed this NFL season.” Anheuser-Busch said. “We are not yet satisfied with the league’s handling of behaviors that so clearly go against our own company culture and moral code. We have shared our concerns and expectations with the league.” It said.
Anheuser-Busch is not the only one concerned. McDonald’s and Campbell Soup Company are also questioning the way the cases were handled. McDonald’s released statement saying the brands had raised their voices against the NFL decisions, and they are expecting it to address the issue. “As a family brand, we’ve communicated our concerns to the league, and we expect it to take strong and necessary actions to address these issues,” McDonald’s stated. “Domestic violence is abhorrent. We are watching developments closely and look forward to the findings of the independent investigation underway,” Campbell said in a statement.